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New Coca-Cola promotion offers free Lou Malnati's in exchange for empty beverage bottle

Lou Malnati's is offering free deep dish slices in exchange for a plastic bottle at their West Loop location on Nov. 7

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A partnership between Coca-Cola and Lou Malnati’s is offering free deep dish slices as part of a one-day collaboration to encourage recycling.

A partnership between Coca-Cola and Lou Malnati's is offering free deep dish slices as part of a one-day collaboration to encourage recycling.

On Nov. 7, the West Loop Lou Malnati's location will be offering customers a free deep dish slice and a 100% recycled plastic bottle of Coca-Cola in exchange for any type of empty plastic beverage bottle as part of the Toss In, Take Out restaurant takeover series happening in partnership with local pizzerias

The promotion commemorates the release of Coca-Cola’s 20-oz bottles made from 100% recycled plastic – except for the cap and label – in new markets like Chicago, Atlanta and the Pacific Northwest. According to a press release, the expansion of these recyclable bottles is predicted to reduce over 39,000 tons of CO2 equivalent annually in the U.S.

“Legendary Chicago Deep Dish and Coke are a perfect pairing at Lou Malnati’s, and we’re thrilled to partner with Coca-Cola on this recycling program,” Marc Malnati, the owner of Lou's, said in a statement. 

With the exchange of a plastic bottle, Lou Malnati’s West Loop customers can get a deep dish slice of cheese. They also get to pick a bottle of Coke, Diet Coke, Coke Zero Sugar or Dasani to go along with their meal. The promotion will be available from 12-8 p.m. on Nov. 7. 

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